SNUGMELO LLC Privacy Policy – Protecting Your Little One’s Data 🧸

Welcome to SNUGMELO LLC! Founded in 2025, we’re dedicated to providing your child with the safest and most comfortable toys. We understand the importance of protecting your privacy and personal information, especially when it comes to your family. This Privacy Policy explains how we collect, use, and protect your data when you visit our website, shop with us, or interact with our services. We want you to feel confident and secure while enjoying the SNUGMELO experience. 💖

This policy is designed to comply with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and Google Merchant Center policies. We’re committed to transparency and giving you control over your information.

1. Information Collection: What We Collect and Why

We collect information to provide you with the best possible shopping experience and to improve our products and services. Here’s a breakdown of what we collect:

  • Personal Information: This includes your name, email address, phone number, billing and shipping addresses, which you provide when you create an account, place an order, or subscribe to our newsletter. We need this to fulfill your orders and communicate with you.
  • Payment Information: When you make a purchase, we collect your payment card details (credit card number, expiration date, CVV). Important: We use secure, PCI-compliant payment processors (like Stripe or PayPal) to handle your payment information, and we don’t store your full credit card details on our servers. Your security is paramount! 🔒
  • Browsing Behavior: We collect information about how you use our website, including the pages you visit, the products you view, and the searches you perform. This helps us understand your preferences and improve our website’s design and functionality. We use cookies and similar technologies for this purpose (more on that below!).
  • Device Information: We collect information about the device you use to access our website, such as your IP address, browser type, operating system, and device identifiers. This helps us optimize our website for different devices and troubleshoot technical issues.
  • Customer Service Communications: We collect information from your communications with our customer service team (email, phone, chat) to help us resolve your inquiries and improve our customer support. We keep records of these interactions to ensure we provide consistent and helpful service. 🤝
  • Shipping Data: When you place an order for delivery, we collect your shipping address and any special delivery instructions you provide. This allows us to get your SNUGMELO toys safely to your door! 🚚

2. Use of Information: How We Use Your Data

We use the information we collect for the following purposes:

  • Order Fulfillment: To process your orders, ship your products, and provide you with order updates.
  • Customer Service: To respond to your inquiries, resolve issues, and provide support.
  • Personalization: To personalize your shopping experience, recommend products that you might like, and tailor our website content to your interests.
  • Marketing: To send you promotional emails about new products, special offers, and other updates. You can opt-out of these emails at any time by clicking the “unsubscribe” link in the email.
  • Website Improvement: To analyze website usage, identify areas for improvement, and optimize our website’s performance.
  • Security: To protect our website and our users from fraud and other security threats.
  • Legal Compliance: To comply with applicable laws and regulations.

We promise to use your information responsibly and ethically. We will never sell your personal information to third parties. That’s our SNUGMELO guarantee! 👍

3. Information Sharing: Who We Share Your Data With

We may share your information with the following categories of third parties:

  • Service Providers: We share information with third-party service providers who help us operate our business, such as payment processors (Stripe, PayPal), shipping carriers (UPS, FedEx, USPS), email marketing platforms (Mailchimp, Klaviyo), and analytics providers (Google Analytics). These providers are contractually obligated to protect your information and only use it for the purposes we specify.
  • Legal Authorities: We may disclose your information to legal authorities if required by law or legal process.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred to the acquiring company.

We only share information with third parties when it is necessary to provide you with our services or to comply with legal requirements. We carefully vet all of our service providers to ensure they have strong data security practices. 😊

4. Data Security: Protecting Your Information

We take data security seriously and implement appropriate technical and organizational measures to protect your information from unauthorized access, use, or disclosure. These measures include:

  • Encryption: We use encryption to protect your payment information and other sensitive data during transmission.
  • Firewalls: We use firewalls to protect our servers from unauthorized access.
  • Access Controls: We restrict access to your information to authorized personnel only.
  • Regular Security Audits: We conduct regular security audits to identify and address potential vulnerabilities.
  • PCI Compliance: We are PCI DSS compliant, which means we adhere to industry standards for protecting credit card information.

While we strive to protect your information, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information. However, we are constantly working to improve our security measures. 🛡️

5. User Rights: Your Control Over Your Data

You have certain rights regarding your personal information, including:

  • Access: You have the right to access the personal information we hold about you.
  • Rectification: You have the right to correct any inaccurate or incomplete personal information we hold about you.
  • Erasure (Right to be Forgotten): You have the right to request that we delete your personal information, subject to certain exceptions (e.g., legal obligations).
  • Restriction of Processing: You have the right to restrict the processing of your personal information in certain circumstances.
  • Data Portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
  • Objection: You have the right to object to the processing of your personal information for direct marketing purposes.
  • Withdraw Consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.

To exercise these rights, please contact us at support@snugmelo.shop. We will respond to your request within the timeframe required by applicable law.

6. Cookies Policy: How We Use Cookies

We use cookies and similar technologies to collect information about your browsing behavior on our website. Cookies are small text files that are stored on your device when you visit a website. We use cookies for the following purposes:

  • Essential Cookies: These cookies are necessary for the website to function properly. They enable you to navigate the website and use its features, such as adding items to your shopping cart and completing a purchase.
  • Performance Cookies: These cookies collect information about how you use our website, such as the pages you visit and the errors you encounter. This information helps us improve our website’s performance and user experience.
  • Functional Cookies: These cookies allow us to remember your preferences, such as your language and region. This helps us personalize your shopping experience.
  • Advertising Cookies: These cookies are used to show you relevant ads based on your browsing behavior. They may be placed by us or by third-party advertising networks.
  • Analytics Cookies: These cookies are used to track website traffic and user behavior. We use this information to understand how our website is being used and to improve its performance. We use Google Analytics for this.

You can control cookies through your browser settings. You can choose to block all cookies, accept only certain cookies, or delete cookies that have already been stored on your device. However, please note that blocking cookies may affect your ability to use certain features of our website. Learn more about cookies and how to manage them at All About Cookies.

7. Third-Party Services: Links and Integrations

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of these websites or services before providing them with your personal information. We integrate with services such as:

  • Shopify: Our e-commerce platform.
  • Stripe/PayPal: For secure payment processing.
  • Google Analytics: For website analytics.
  • Mailchimp/Klaviyo: For email marketing.
  • Social Media Platforms: For social sharing and advertising (Facebook, Instagram, etc.)

8. International Transfers: Data Across Borders

Your information may be transferred to and processed in countries outside of your own. These countries may have data protection laws that are different from the laws in your country. We will take steps to ensure that your information is protected in accordance with this Privacy Policy and applicable laws. We utilize Standard Contractual Clauses (SCCs) to ensure data is protected when transferred outside of the EEA.

9. Data Retention: How Long We Keep Your Data

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:

  • Order Information: We retain order information for 7 years for accounting and legal compliance purposes.
  • Account Information: We retain account information as long as your account is active. You can request to delete your account at any time.
  • Marketing Communications: We retain your email address for marketing purposes until you unsubscribe.
  • Customer Service Communications: We retain customer service communications for 2 years to improve our support services.

10. Updates to Policy: Staying Current

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post any changes to this Privacy Policy on our website and update the “Last Updated” date at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. We’ll notify you of significant changes. 👍

11. Contact Information: Get in Touch

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

SNUGMELO LLC
12907 Factory Ln, Louisville, Kentucky 40245, United States
Phone: +1 (502) 890-9922
Email: support@snugmelo.shop
Service Hours: 9 AM – 6 PM EST, Monday – Friday

We’re here to help! 😊

Last Updated: October 26, 2023